This statistic depicts the market share of leading media owners for out-of-home (OOH) advertising in the United Kingdom (UK) in 2018 based on estimates made by Talon Outdoor. JCDecaux and Global Outdoor had the biggest shares in the outdoor advertising market with a 35 percent share for each company. Other leading players included Clear channel and Ocean Outdoor with market shares of 17 percent and six percent respectively.
Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Starter Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 USD $39 USD / Month *
in the first 12 months
Professional Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Statistics on Digital out-of-home advertising in the United Kingdom (UK)
Out-of-home market
5
- Premium Statistic Advertising spending growth in the UK 2018-2022
- Premium Statistic Advertising revenue in the United Kingdom (UK) 2014-2027, by media
- Premium Statistic Outdoor advertising expenditure in the European Union (EU 28) 2009-2018
- Premium Statistic Outdoor ad expenditure in the United Kingdom (UK) from 2017 to 2021*
- Premium Statistic Highest spending out of home advertisers in the United Kingdom (UK) 2018
DOOH spending and market share
4
- Premium Statistic Digital out-of-home (DOOH) ad spend share of OOH market UK 2017-2019
- Premium Statistic Digital out-of-home (DOOH) ad spending in the United Kingdom (UK) 2017-2019
- Premium Statistic Digital out-of-home (DOOH) ad market share by media owner Great Britain 2019
- Premium Statistic OOH advertising: media owner market share UK 2018
DOOH revenue
4
- Premium Statistic Digital outdoor advertising revenue in the United Kingdom (UK) Q1 2011-Q2 2020
- Premium Statistic Digital outdoor advertising revenue in the United Kingdom 2003-2021
- Premium Statistic Digital share of OOH advertising revenue in the UK 2011-2021
- Premium Statistic Digital outdoor advertising revenue in the UK 2011-2020, by environment
DOOH reach and impressions
8
- Premium Statistic Digital out-of-home impacts in Great Britain in 2020
- Premium Statistic Large format DOOH advertising in the UK 2016-2018
- Premium Statistic OOH advertising: 6 sheet roadside sites UK 2014-2019
- Premium Statistic Digital out-of-home (DOOH) ad impressions Great Britain 2019
- Premium Statistic Digital out-of-home penetration in Great Britain 2020
- Premium Statistic Digital out-of-home (DOOH) cover by city UK 2018
- Premium Statistic Digital out-of-home (DOOH) ad reach by region in Great Britain in 2019
- Premium Statistic Gender demographics at digital screens around the UK 2017
Further related statistics
17
- Outdoor advertising expenditure in Denmark 2008-2015
- Outdoor advertising expenditure in Greece 2008-2015
- Outdoor advertising expenditure in Austria 2008-2015
- Outdoor advertising expenditure in Germany 2008-2015
- Outdoor advertising expenditure in the United Kingdom (UK) 2010-2015
- Outdoor advertising expenditure in Switzerland 2008-2015
- Outdoor advertising expenditure in Finland 2008-2015
- Products with the highest investments in out-of-home advertising in Germany 2013
- Italy: OOH transport advertising market distribution 2017, by asset
- Outdoor advertising revenue in Norway 2006-2016
- Italy: OOH advertising market distribution 2017, by asset
- OOH ad spend in Brazil 2015-2021
- Ad reach of posters by age group at motorway services in Great Britain 2018
- Outdoor advertising expenditure in Belgium 2007-2016
- U.S. consumer awareness of poster advertising 2016, by age
- Out-of-home news consumption locations in the U.S. 2018
- Change in spending on out-of-home alcohol in the past year in Canada 2015
Further Content: You might find this interesting as well
Statistics
- Outdoor advertising expenditure in Denmark 2008-2015
- Outdoor advertising expenditure in Greece 2008-2015
- Outdoor advertising expenditure in Austria 2008-2015
- Outdoor advertising expenditure in Germany 2008-2015
- Outdoor advertising expenditure in the United Kingdom (UK) 2010-2015
- Outdoor advertising expenditure in Switzerland 2008-2015
- Outdoor advertising expenditure in Finland 2008-2015
- Products with the highest investments in out-of-home advertising in Germany 2013
- Italy: OOH transport advertising market distribution 2017, by asset
- Outdoor advertising revenue in Norway 2006-2016
- Italy: OOH advertising market distribution 2017, by asset
- OOH ad spend in Brazil 2015-2021
- Ad reach of posters by age group at motorway services in Great Britain 2018
- Outdoor advertising expenditure in Belgium 2007-2016
- U.S. consumer awareness of poster advertising 2016, by age
- Out-of-home news consumption locations in the U.S. 2018
- Change in spending on out-of-home alcohol in the past year in Canada 2015
Talon Outdoor. (December 14, 2018). Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018 [Graph]. In Statista. Retrieved February 07, 2023, from https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/
Talon Outdoor. "Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018." Chart. December 14, 2018. Statista. Accessed February 07, 2023. https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/
Talon Outdoor. (2018). Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018. Statista. Statista Inc.. Accessed: February 07, 2023. https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/
Talon Outdoor. "Market Share of Out-of-home (Ooh) Advertising Media Owners in The United Kingdom (Uk) in 2018." Statista, Statista Inc., 14 Dec 2018, https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/
Talon Outdoor, Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018 Statista, https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/ (last visited February 07, 2023)
Market share of out-of-home (OOH) advertising media owners in the United Kingdom (UK) in 2018 [Graph], Talon Outdoor, December 14, 2018. [Online]. Available: https://www.statista.com/statistics/1060756/ooh-media-owner-ad-market-uk/