Black Friday in Latin America: expected purchases

In 2019, consumers in Peru are expected to purchase an average of 3.7 products per person during the celebration of Black Friday. Of the Latin American countries included in this study, Colombia ranked second in number of items expected to be purchased during the event, with an average of 3.6 products per capita.

Average number of products expected to be purchased per person during Black Friday in selected Latin American countries in 2019

Characteristic	Average number of products
Peru	3.7
Colombia	3.6
Mexico	3.5
Chile	3.4
Brazil	3
Argentina	2.7

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Release date

October 2019

More information

Region

LAC

Survey time period

July and November 2018

Number of respondents

21,000 respondents*

Special properties

Forecasts / online and offline spending

Supplementary notes

* Across 55 countries.

The source does not specify the date of publication. The release date given is the date of access.
Black Friday usually takes place during the last week of November. In 2019, it is scheduled for November 29.

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