Share of C2C buyers in Russia 2017-2019, by age group

The distribution of C2C buyers in Russia across age groups evened out slightly in 2019 compared to the previous observed period. Nonetheless, the share of buyers of age 25 to 34 years remained the largest. Every fifth C2C buyer in the country was between 35 to 44 years old in both observed periods.

Distribution of consumer-to-consumer (C2C) buyers* in Russia in 2017 and 2019, by age group**

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Release date

October 2019



Survey time period

2017 and 2019**

Age group

18 years and older

Method of interview

Face-to-face interview

Supplementary notes

* Absolute estimates for the number of C2C sellers and C2C buyers were calculated on the basis of the weighted online survey data (representative of the Internet audience) and Mediascope data on the Internet audience size (75.3 million users) from December 2018 to May 2019.

** Methodology:
April 2017: 1,600 questionnaires.
March 2019: FOMnibus survey; 1,519 questionnaires.

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Statistics on "E-commerce in Russia "

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