Advertising on WeChat Moments could be one of the most effective ways for online dating service providers to promote their brands in China. In December 2018, around 33.2 percent of the Chinese respondents stated that the online dating ads on WeChat Moments gained their attention. The success of posts shared on WeChat Moments and TV ads followed with only slightly lower proportion of respondents.
Share of respondents attracted by the online dating marketing in China in December 2018, by channel
Characteristic
Share of the respondents
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
-
Exclusive Premium Statistic
To access all Premium Statistics, you need a paid Statista Account
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
iResearch. (February 25, 2019). Share of respondents attracted by the online dating marketing in China in December 2018, by channel [Graph]. In Statista. Retrieved September 13, 2024, from https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. "Share of respondents attracted by the online dating marketing in China in December 2018, by channel." Chart. February 25, 2019. Statista. Accessed September 13, 2024. https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. (2019). Share of respondents attracted by the online dating marketing in China in December 2018, by channel. Statista. Statista Inc.. Accessed: September 13, 2024. https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch. "Share of Respondents Attracted by The Online Dating Marketing in China in December 2018, by Channel." Statista, Statista Inc., 25 Feb 2019, https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
iResearch, Share of respondents attracted by the online dating marketing in China in December 2018, by channel Statista, https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/ (last visited September 13, 2024)
Share of respondents attracted by the online dating marketing in China in December 2018, by channel [Graph], iResearch, February 25, 2019. [Online]. Available: https://www.statista.com/statistics/1064412/china-most-effective-marketing-channels-online-dating-services/
