Top beauty influencers in Malaysia 2018, by Influencer Score

As of 31st December 2018, Malaysian YouTuber and beauty influencer @faafirds was ranked the top beauty influencer in Malaysia with an influencer score of 89 out of 100 points. YouTube, however, is not as popular as Instagram as a platform for beauty influencers in Malaysia in that year.

Top beauty influencers in Malaysia as of December 2018, by Influencer Score*

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Release date

July 2019



Survey time period

July 1 to December 31, 2018

Supplementary notes

Ranked by Meltwater Influencer Score (out of 100) - an algorithm which factors in engagement rate and true reach, as well as other metrics. Score includes a consolidation of all relevant social media channels.

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