In 2021, life and entertainment was the industry with the highest TV advertising spending in the United States, reaching 10.1 billion U.S. dollars. Pharmaceutical and medical ranked second, with a spend of 5.6 billion, while food and beverage rounding out the top three with ad spend of 4.5 billion.
TV advertising spending in the United States in 2021, by parent industry category
(in billion U.S. dollars)
Spending estimates include figures for TV spend and media value (spots that run for zero cost on TV networks or streaming services from the same media family)
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Variety. (December 31, 2021). TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/
Variety. "TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) ." Chart. December 31, 2021. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/
Variety. (2021). TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) . Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/
Variety. "Tv Advertising Spending in The United States in 2021, by Parent Industry Category (in Billion U.S. Dollars) ." Statista, Statista Inc., 31 Dec 2021, https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/
Variety, TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) Statista, https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/ (last visited October 09, 2024)
TV advertising spending in the United States in 2021, by parent industry category (in billion U.S. dollars) [Graph], Variety, December 31, 2021. [Online]. Available: https://www.statista.com/statistics/1066353/tv-advertising-industries-spend-us/