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Online outbound tourism GMV in China 2012-2020

Gross merchandise volume (GMV) of the online outbound travel industry in China from 2012 to 2020

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Source

Release date

October 2019

Region

China

Survey time period

2012 to 2018

Supplementary notes

*Estimate.

Note: 1 yuan equals approximately 0.14 U.S. dollars and 0.13 euros (as of November 2019).

The data are calculated based on financial reports of listed companies, interviews with enterprises and experts in iResearch‘s statistical model.

The online outbound travel market refers to the related outbound travel and vacation products which are booked on online travel platforms via internet, mobile internet and call centers. The GMV of the industry includes the GMV of package tours, independent travels, entrance tickets, WiFi and other travel products.

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Statistics on "Travel and tourism industry in China"

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