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Leading press advertisers in Russian cosmetics market 2018, by SOS

Cosmetics company spending on press advertising in Russia in 2018, by share of spend

by A. Melkadze, last edited Nov 15, 2019
Leading press advertisers in Russian cosmetics market 2018, by SOS French multinational luxury goods conglomerate LVMH Moët Hennessy – Louis Vuitton SE, along with L’Oreal, accounted for a 14 percent share of spend in the press advertising by the Russian cosmetics market, becoming leaders with the highest expenditure in such type of advertising in 2018. Another luxury brand that made it in top-10, Chanel, only occupied four percent of the spend on the cosmetics promotion in printed media.
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Cosmetics company spending on press advertising in Russia in 2018, by share of spend

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