Factors influencing cosmetics purchase in Poland 2019

Published by
Adriana Sas,
Apr 10, 2020
In 2019, the most popular factor that influenced the purchase of cosmetics by customers in Poland was the wide range of products and attractive prices. For 83 percent of respondents, it was also important whether the shop offered promotions and customers' favorite brands.

Top factors that influence customers to buy cosmetics in Poland in 2019

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Release date

March 2019

Region

Poland

Survey time period

2019

Number of respondents

498 respondents

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