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Chile: brand recall among Baby Boomers 2020

In May 2020, two percent of respondents aged 52 to 71 (known as Baby Boomers) Coca-Cola when asked about brands relevant in their lives. Movistar was named by eight percent of respondents.

Unaided recall of selected brands among Baby Boomers in Chile in May 2020

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Source

Release date

June 2020

Region

Chile

Survey time period

May 2020

Number of respondents

33 percent of the total 1,742 respondents

Age group

52-71 years

Special properties

multiple answers permitted

Method of interview

Online survey

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