According to a survey conducted by Rakuten Insight in February 2024, a majority of respondents in India said they were unsure of the ingredients used in plant-based food products, and hence, chose not to consume them. This was a popular opinion among respondents between 35 and 54 years old, at 30 percent.
Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group
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Rakuten Insight. (April 12, 2024). Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group [Graph]. In Statista. Retrieved February 12, 2025, from https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed
Rakuten Insight. "Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group." Chart. April 12, 2024. Statista. Accessed February 12, 2025. https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed
Rakuten Insight. (2024). Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group. Statista. Statista Inc.. Accessed: February 12, 2025. https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed
Rakuten Insight. "Reasons for Not Choosing to Consume Plant-based Food Products in India as of February 2024, by Age Group." Statista, Statista Inc., 12 Apr 2024, https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed
Rakuten Insight, Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group Statista, https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed (last visited February 12, 2025)
Reasons for not choosing to consume plant-based food products in India as of February 2024, by age group [Graph], Rakuten Insight, April 12, 2024. [Online]. Available: https://www.statista.com/statistics/1074567/india-plant-based-food-reasons-not-consuming-by-age/?__sso_cookie_checker=failed