Planned spending on Black Friday in Russia in 2019, by gender
The largest share of women in Russia was ready to spend between 1.5 thousand and 5 thousand Russian rubles on Black Friday in 2019, represented by 30 percent of survey participants of this gender. Male respondents were ready to spend more, with the majority forecasting their budget during this sales event to range between 5 and 10 thousand Russian rubles. Furthermore, the share of men who stated they would spend in total under 50 thousand Russian rubles during the named sales period, was twice as large as that of women.
