According to a survey conducted by Rakuten Insight in February 2024, around 43 percent of 16 to 24-year-old respondents in China who have consumed plant-based alternatives said they chose to do so because plant-based products were healthier. Meanwhile, 73 percent of respondents above 54 years old confirmed this reason.
Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group
Characteristic
16-24 years
25-34 years
35-44 years
45-54 years
55 years and older
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Rakuten Insight. (April 12, 2024). Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group [Graph]. In Statista. Retrieved September 14, 2024, from https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/
Rakuten Insight. "Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group." Chart. April 12, 2024. Statista. Accessed September 14, 2024. https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/
Rakuten Insight. (2024). Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group. Statista. Statista Inc.. Accessed: September 14, 2024. https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/
Rakuten Insight. "Most Popular Reasons for Consuming Plant-based Food Alternatives in China as of February 2024, by Consumer Age Group." Statista, Statista Inc., 12 Apr 2024, https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/
Rakuten Insight, Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group Statista, https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/ (last visited September 14, 2024)
Most popular reasons for consuming plant-based food alternatives in China as of February 2024, by consumer age group [Graph], Rakuten Insight, April 12, 2024. [Online]. Available: https://www.statista.com/statistics/1074778/china-reasons-for-consuming-plant-based-food-alternatives-by-age/