Rakuten Insight on consumer behavior in Japan, more than 40 percent of respondents stated that they drank non-alcoholic beer because they had to drive. Almost ten percent of respondents depended on non-alcoholic beer when they were expected to drink but did not want to lose control over themselves.
According to a survey conducted in 2019 by Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019
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Rakuten Insight. (November 11, 2019). Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019 [Graph]. In Statista. Retrieved December 08, 2023, from https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/
Rakuten Insight. "Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019." Chart. November 11, 2019. Statista. Accessed December 08, 2023. https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/
Rakuten Insight. (2019). Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019. Statista. Statista Inc.. Accessed: December 08, 2023. https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/
Rakuten Insight. "Reasons for The Most Recent Non-alcoholic Beer Consumption among Japanese as of October 2019." Statista, Statista Inc., 11 Nov 2019, https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/
Rakuten Insight, Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019 Statista, https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/ (last visited December 08, 2023)
Reasons for the most recent non-alcoholic beer consumption among Japanese as of October 2019 [Graph], Rakuten Insight, November 11, 2019. [Online]. Available: https://www.statista.com/statistics/1076030/japan-reasons-for-recent-non-alcoholic-beer-consumption/