Throughout the 2019 Christmas season – from November 15 to December 24 – fashion and accessories accounted for 15.2 percent of all online sales in Brazil. The entertainment and beauty product category ranked second wish a share of 10.9 percent of the e-commerce sales volume. Likewise, fashion and accessories also led online sales in Brazil in 2019 altogether.
Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume
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ecommercebrasil.com.br. (December 27, 2019). Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume [Graph]. In Statista. Retrieved February 16, 2025, from https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed
ecommercebrasil.com.br. "Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume." Chart. December 27, 2019. Statista. Accessed February 16, 2025. https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed
ecommercebrasil.com.br. (2019). Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume. Statista. Statista Inc.. Accessed: February 16, 2025. https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed
ecommercebrasil.com.br. "Most Popular E-commerce Retail Categories during Christmas Season in Brazil in 2019, by Share of Sales Volume." Statista, Statista Inc., 27 Dec 2019, https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed
ecommercebrasil.com.br, Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume Statista, https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed (last visited February 16, 2025)
Most popular e-commerce retail categories during Christmas season in Brazil in 2019, by share of sales volume [Graph], ecommercebrasil.com.br, December 27, 2019. [Online]. Available: https://www.statista.com/statistics/1076372/brazil-christmas-eretail-category-sales-volume-share/?__sso_cookie_checker=failed