In the United Kingdom (UK), Christmas shoppers utilized online sources as well as physical stores when looking for ideas for Christmas gifts in 2018. According to a survey conducted in January 2019, online channels and in-store sources were equally utilized by holiday shoppers. Only 23 percent of respondents said TV was a source of discovery and inspiration for their Christmas present purchases.
Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018
Characteristic
Share of respondents
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Facebook. (December 4, 2018). Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018 [Graph]. In Statista. Retrieved September 10, 2024, from https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/
Facebook. "Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018." Chart. December 4, 2018. Statista. Accessed September 10, 2024. https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/
Facebook. (2018). Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018. Statista. Statista Inc.. Accessed: September 10, 2024. https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/
Facebook. "Main Discovery or Inspiration Channels of Gift Shoppers during The Festive Season in The United Kingdom (Uk) in 2018." Statista, Statista Inc., 4 Dec 2018, https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/
Facebook, Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018 Statista, https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/ (last visited September 10, 2024)
Main discovery or inspiration channels of gift shoppers during the festive season in the United Kingdom (UK) in 2018 [Graph], Facebook, December 4, 2018. [Online]. Available: https://www.statista.com/statistics/1076500/christmas-gift-inspiration-channels-uk/
