The most common reason to not shop online among Nordic citizens in 2017 was payment security concerns. Finns seemed to be especially concerned about that (19 percent of individuals). Only one percent of Danes chose not to shop online because the delivery times were too long or because there were problems with receiving the goods at home.
Reasons to not shop online in the Nordics in 2017, by country
Characteristic
Too long delivery times/Problems receiving goods at home
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Ecommerce Europe, & EuroCommerce. (June 7, 2019). Reasons to not shop online in the Nordics in 2017, by country [Graph]. In Statista. Retrieved February 12, 2025, from https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed
Ecommerce Europe, und EuroCommerce. "Reasons to not shop online in the Nordics in 2017, by country." Chart. June 7, 2019. Statista. Accessed February 12, 2025. https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed
Ecommerce Europe, EuroCommerce. (2019). Reasons to not shop online in the Nordics in 2017, by country. Statista. Statista Inc.. Accessed: February 12, 2025. https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed
Ecommerce Europe, and EuroCommerce. "Reasons to Not Shop Online in The Nordics in 2017, by Country." Statista, Statista Inc., 7 Jun 2019, https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed
Ecommerce Europe & EuroCommerce, Reasons to not shop online in the Nordics in 2017, by country Statista, https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed (last visited February 12, 2025)
Reasons to not shop online in the Nordics in 2017, by country [Graph], Ecommerce Europe, & EuroCommerce, June 7, 2019. [Online]. Available: https://www.statista.com/statistics/1077216/reasons-to-not-shop-online-in-the-nordics-by-country/?__sso_cookie_checker=failed