According to a study conducted in the United States in 2019, in that year there were a total of 121 million people aged 13 years or older who listened to spoken word audio content each day. The number of consumers doing so has increased steadily each year, and grew by 16 million in just five years.
Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019
(in millions)
*The source refers to the sample size as being 4,000+ respondents. The source did not provide an exact date of survey. Surveys were conducted online and offline in English and Spanish.
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NPR. (November 12, 2019). Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019 (in millions) [Graph]. In Statista. Retrieved February 08, 2025, from https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed
NPR. "Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019 (in millions)." Chart. November 12, 2019. Statista. Accessed February 08, 2025. https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed
NPR. (2019). Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019 (in millions). Statista. Statista Inc.. Accessed: February 08, 2025. https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed
NPR. "Number of Spoken Word Audio Content Listeners Who Listen to Spoken Word Audio Each Day in The United States from 2014 to 2019 (in Millions)." Statista, Statista Inc., 12 Nov 2019, https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed
NPR, Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019 (in millions) Statista, https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed (last visited February 08, 2025)
Number of spoken word audio content listeners who listen to spoken word audio each day in the United States from 2014 to 2019 (in millions) [Graph], NPR, November 12, 2019. [Online]. Available: https://www.statista.com/statistics/1078362/spoken-word-audio-listeners-us/?__sso_cookie_checker=failed