Most popular winter sports among tourists in Italy 2022-2023

Published by Statista Research Department, Nov 6, 2023

According to a 2023 survey, alpine skiing was the most popular winter sport among tourists in Italy in the winter season 2022/2023. While over half of travelers took part in this discipline, around 12 percent of tourists in Italy went snowshoeing in 2022/2023.

Leading winter sports among tourists in Italy in the winter season 2022/2023

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Release date

July 2023

Region

Italy

Survey time period

April to May 2023

Number of respondents

approx. 1,900¹

Method of interview

Computer-assisted web interviews (CAWI)

Supplementary notes

¹ The survey included tourism operators of accommodation establishments, ski resorts, restaurants, and other tourism activities across 61 travel destinations in Italy.

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