Most of the leading children’s goods online shops used statistics and analytics for marketing in Russia as of 2020. Ad networks and ad services were considered by over three quarters of the e-stores, respectively, as a marketing tool during that year.
Children's goods e-shops share using marketing services in Russia in 2020, by type
Statistics based on data from 32 stores of goods for children, included in the top 1,000 of Russian online retailers by the number of orders in 2020.
The study included stores specializing in the sale of goods for children, including children's clothing and shoes and toys excluding sales of children's goods by universal e-stores.
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Data Insight (RU). (May 20, 2021). Children's goods e-shops share using marketing services in Russia in 2020, by type [Graph]. In Statista. Retrieved May 28, 2022, from https://www.statista.com/statistics/1079849/children-goods-e-shops-marketing-services-usage-russia/
Data Insight (RU). "Children's goods e-shops share using marketing services in Russia in 2020, by type." Chart. May 20, 2021. Statista. Accessed May 28, 2022. https://www.statista.com/statistics/1079849/children-goods-e-shops-marketing-services-usage-russia/
Data Insight (RU). (2021). Children's goods e-shops share using marketing services in Russia in 2020, by type. Statista. Statista Inc.. Accessed: May 28, 2022. https://www.statista.com/statistics/1079849/children-goods-e-shops-marketing-services-usage-russia/
Data Insight (RU). "Children's Goods E-shops Share Using Marketing Services in Russia in 2020, by Type." Statista, Statista Inc., 20 May 2021, https://www.statista.com/statistics/1079849/children-goods-e-shops-marketing-services-usage-russia/
Data Insight (RU), Children's goods e-shops share using marketing services in Russia in 2020, by type Statista, https://www.statista.com/statistics/1079849/children-goods-e-shops-marketing-services-usage-russia/ (last visited May 28, 2022)
