The repartition of the displayed social media application illustrates the consumption behaviour of french shoppers in 2019.
Selling on social networks is becoming more common with facebook remaining the main platform for preffered purchase at 14 percent transaction adoption, followed by instagram (six percent) and Snapchat (five percent).
French consumers shopping activity on social media platforms 2019
* The source interviewed about 2000 consumers who own or use a smartphone and about 300 to 500 influencers or sellers processing online payments to consumers (and businesses) in France.
** The date of the survey was not specified.
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Le Blog du Modérateur. (November 7, 2019). French consumers shopping activity on social media platforms 2019 [Graph]. In Statista. Retrieved February 11, 2025, from https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed
Le Blog du Modérateur. "French consumers shopping activity on social media platforms 2019." Chart. November 7, 2019. Statista. Accessed February 11, 2025. https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed
Le Blog du Modérateur. (2019). French consumers shopping activity on social media platforms 2019. Statista. Statista Inc.. Accessed: February 11, 2025. https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed
Le Blog du Modérateur. "French Consumers Shopping Activity on Social Media Platforms 2019." Statista, Statista Inc., 7 Nov 2019, https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed
Le Blog du Modérateur, French consumers shopping activity on social media platforms 2019 Statista, https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed (last visited February 11, 2025)
French consumers shopping activity on social media platforms 2019 [Graph], Le Blog du Modérateur, November 7, 2019. [Online]. Available: https://www.statista.com/statistics/1082004/social-media-shopping-france/?__sso_cookie_checker=failed