Footwear and apparel e-commerce market growth Russia 2019, by main indicator

Between July 2018 and June 2019, the number of online orders of footwear and apparel grew by over 50 percent compared to the previous corresponding period. Customers spent less per purchase, while the aggregate sales value grew by over 35 percent over the observed timeframe.

Online footwear and apparel market growth in Russia from July 2018 to June 2019*, by key indicator

Growth rate
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Sources

Release date

December 2019

Region

Russia

Survey time period

July 2018 to June 2019

Supplementary notes

* Growth rate compared to the corresponsing period of the previous year.

Statistics based on the data of 105 online stores among top 1,000 Russian online retailers with a minimum of 30 thousand orders per year. The study Iicluded stores selling only clothes and shoes, as well as stores for which this is the main but not the only category. For Wildberries.ru, only sales of clothes, shoes and accessories were taken into account.
The study also includes shops specializing in the sale of children's or sportswear and shoes, while these same stores can also be included in reports on segments of children's and sports goods, respectively.

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Statistics on "Footwear market in Russia"

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