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Vitamin and supplement spend of U.S. consumers per shopping trip 2019, by generation

In 2019, millennial consumers in the United States spent an average of 62.73 U.S. dollars per trip on vitamins and supplements. Conversely, the average spend per trip on vitamins and supplements of consumers who fall under the greatest generation age category was 129.58 U.S. dollars that year.

Average spend per trip on vitamins and supplements of consumers in the United States in 2019, by generation

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Sources

Release date

November 2019

Region

United States

Survey time period

52 weeks ending September 28, 2019

Age group

18 years and older

Special properties

Total U.S.

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Statistics on "Millennials in the U.S.: Consumer goods and shopping behavior"

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