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Most popular car brands by gender in Germany in 2019

Volkswagen (VW) was the most popular car brand in Germany in 2019, with 22.5 percent of women and 19 percent of men preferring this brand. The data is based on a survey conducted in Germany in 2019.

Popular car brands in Germany in 2019, by gender

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Source

Release date

November 2019

Region

Germany

Survey time period

2019

Age group

14 years and older

Special properties

German-speaking population

Method of interview

Face-to-face interview

Supplementary notes

Information on sample:
Base: German-speaking population aged 14 and older

Information on total sample:
2018: 23,086 respondents, projection to 70.45 million persons



Information on target group "Women":
2018: projection to 35.75 million persons

Information on target group "Men":
2018: projection to 34.69 million persons

The figures presented refer to the following studies:
2018: VuMA 2018

Further information on methodology can be found here.

The question was posed as follows: "Which brand would you personally probably chose when buying a car?"

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