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Motivations behind the use of social media by companies in France 2018

Published by Nelly Dux, May 31, 2021
This graph shows for what purposes social media was used by French companies in 2018. More than 90 percent of the companies surveyed used social networks to develop brand awareness.

Reasons why French companies use social media in 2018

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Sources

Release date

November 2018

Region

France

Survey time period

March to May 2018

Number of respondents

427 respondents

Special properties

professionals, social media users, managers or involved in social media management

Method of interview

Email survey

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French
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