usage of "shop now" options on social media was generally highest among internet users aged 25 to 34 years, with Instagram being no exception to this.
A December 2019 survey of U.S. Instagram users revealed that eight percent of responding users of the social media platform had ever purchased an item directly through Instagram. The Have you ever purchased an item directly through Instagram?
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CivicScience. (December 3, 2019). Have you ever purchased an item directly through Instagram? [Graph]. In Statista. Retrieved May 23, 2022, from https://www.statista.com/statistics/1090287/purchase-via-instagram-users-usa/
CivicScience. "Have you ever purchased an item directly through Instagram?." Chart. December 3, 2019. Statista. Accessed May 23, 2022. https://www.statista.com/statistics/1090287/purchase-via-instagram-users-usa/
CivicScience. (2019). Have you ever purchased an item directly through Instagram?. Statista. Statista Inc.. Accessed: May 23, 2022. https://www.statista.com/statistics/1090287/purchase-via-instagram-users-usa/
CivicScience. "Have You Ever Purchased An Item Directly through Instagram?." Statista, Statista Inc., 3 Dec 2019, https://www.statista.com/statistics/1090287/purchase-via-instagram-users-usa/
CivicScience, Have you ever purchased an item directly through Instagram? Statista, https://www.statista.com/statistics/1090287/purchase-via-instagram-users-usa/ (last visited May 23, 2022)