A survey conducted in 2019 revealed that the protein content was the essential requirement for plant-based meat products sold in the U.S. . In fact, 41 percent of U.S. respondents considered 'high protein' as the most important attribute for meat alternatives. In the ranking, the claims natural and organic followed with 30 and 25 percent, respectively.
Most important attributes of plant-based meat products in the U.S. in 2019
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Kerry Group. (November 1, 2019). Most important attributes of plant-based meat products in the U.S. in 2019 [Graph]. In Statista. Retrieved May 23, 2022, from https://www.statista.com/statistics/1092362/us-plant-based-meat-products-most-important-attributes/
Kerry Group. "Most important attributes of plant-based meat products in the U.S. in 2019." Chart. November 1, 2019. Statista. Accessed May 23, 2022. https://www.statista.com/statistics/1092362/us-plant-based-meat-products-most-important-attributes/
Kerry Group. (2019). Most important attributes of plant-based meat products in the U.S. in 2019. Statista. Statista Inc.. Accessed: May 23, 2022. https://www.statista.com/statistics/1092362/us-plant-based-meat-products-most-important-attributes/
Kerry Group. "Most Important Attributes of Plant-based Meat Products in The U.S. in 2019." Statista, Statista Inc., 1 Nov 2019, https://www.statista.com/statistics/1092362/us-plant-based-meat-products-most-important-attributes/
Kerry Group, Most important attributes of plant-based meat products in the U.S. in 2019 Statista, https://www.statista.com/statistics/1092362/us-plant-based-meat-products-most-important-attributes/ (last visited May 23, 2022)
