Try our corporate solution for free!
+1 (212) 419-5770

Reasons for trying functional beverages Japan 2019, by gender

According to a survey conducted by Rakuten Insight in November 2019, more than 68 percent of female and more than 61 percent of male Japanese respondents stated that they had tried functional beverages because of the purported health benefits. Around five percent of both genders drank functional beverages because of recommendations from people they knew.

Reasons for trying functional beverages among consumers in Japan as of November 2019, by gender

Exclusive Premium statistic

You need a Single Account for unlimited access.

  • Full access to 1m statistics

  • Incl. source references

  • Available to download in PNG, PDF, XLS format

Single Account

$39 $59 per month *
in the first 12 months
33% Discount until October 31st
*Duration: 12 months, billed annually, single license

Access to this and all other statistics on 80,000 topics from

$468 / Year
$708 / Year

Show detailed source information?
Register for free
Already a member?
Log in

Release date

February 2020



Survey time period

November 1 to 30, 2019

Number of respondents

354 respondents

Age group

16 years and older

Special properties

135 female and 219 male respondents; among respondents who have tried functional beverages

Method of interview

Online survey

Supplementary notes

Original question: "Why did you decide to try the beverage(s)?"

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract; Prices do not include sales tax.

Statistics on "Energy drinks"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.