As of April 2019, around 20 percent of the respondents born in the 1990s in China stated that their main emotional motivation for car purchasing was the feeling of power and status. Roughly the same proportion of respondents needed a car for practical reasons.
Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019
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Sohu. (January 5, 2020). Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019 [Graph]. In Statista. Retrieved October 09, 2024, from https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/
Sohu. "Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019." Chart. January 5, 2020. Statista. Accessed October 09, 2024. https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/
Sohu. (2020). Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019. Statista. Statista Inc.. Accessed: October 09, 2024. https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/
Sohu. "Emotional Motivation for The 90s Generation for Vehicle Purchasing in China as of April 2019." Statista, Statista Inc., 5 Jan 2020, https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/
Sohu, Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019 Statista, https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/ (last visited October 09, 2024)
Emotional motivation for the 90s generation for vehicle purchasing in China as of April 2019 [Graph], Sohu, January 5, 2020. [Online]. Available: https://www.statista.com/statistics/1097207/china-emotional-need-for-the-90s-generation-car-buyers/