Rakuten Insight, about 60 percent of female respondents stated that reducing the price to make smart speakers more affordable would convince them to buy a smart speaker. In the same survey, about 62 percent of respondents stated that they did not own a smart speaker.
According to a survey conducted by Motivating factors for the purchase of smart speakers among Indonesians in 2019, by gender
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Rakuten Insight. (February 4, 2020). Motivating factors for the purchase of smart speakers among Indonesians in 2019, by gender [Graph]. In Statista. Retrieved April 22, 2021, from https://www.statista.com/statistics/1098258/indonesia-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivating factors for the purchase of smart speakers among Indonesians in 2019, by gender." Chart. February 4, 2020. Statista. Accessed April 22, 2021. https://www.statista.com/statistics/1098258/indonesia-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. (2020). Motivating factors for the purchase of smart speakers among Indonesians in 2019, by gender. Statista. Statista Inc.. Accessed: April 22, 2021. https://www.statista.com/statistics/1098258/indonesia-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight. "Motivating Factors for The Purchase of Smart Speakers among Indonesians in 2019, by Gender." Statista, Statista Inc., 4 Feb 2020, https://www.statista.com/statistics/1098258/indonesia-main-motivations-for-buying-smart-speakers-by-gender/
Rakuten Insight, Motivating factors for the purchase of smart speakers among Indonesians in 2019, by gender Statista, https://www.statista.com/statistics/1098258/indonesia-main-motivations-for-buying-smart-speakers-by-gender/ (last visited April 22, 2021)