According to a survey conducted by Rakuten Insight, about 51.3 percent of respondents stated that they have not bought a smart speaker because it was too expensive. The same survey found that around 25.1 percent of total respondents in South Korea owned a smart speaker.
Main factors for not purchasing smart speakers in South Korea as of December 2019
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Rakuten Insight. (February 12, 2020). Main factors for not purchasing smart speakers in South Korea as of December 2019 [Graph]. In Statista. Retrieved December 09, 2024, from https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. "Main factors for not purchasing smart speakers in South Korea as of December 2019." Chart. February 12, 2020. Statista. Accessed December 09, 2024. https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. (2020). Main factors for not purchasing smart speakers in South Korea as of December 2019. Statista. Statista Inc.. Accessed: December 09, 2024. https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight. "Main Factors for Not Purchasing Smart Speakers in South Korea as of December 2019." Statista, Statista Inc., 12 Feb 2020, https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/
Rakuten Insight, Main factors for not purchasing smart speakers in South Korea as of December 2019 Statista, https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/ (last visited December 09, 2024)
Main factors for not purchasing smart speakers in South Korea as of December 2019 [Graph], Rakuten Insight, February 12, 2020. [Online]. Available: https://www.statista.com/statistics/1098269/south-korea-smart-speaker-reasons-against-purchase/