Taiwan: main functions to own smart speakers by age 2019

According to a survey conducted by Rakuten Insight, approximately 81 percent of Taiwanese respondents aged 16 to 24 years old owning a smart speaker indicated that they searched for music and played songs with their smart speaker.

Major usage for smart speakers among Taiwanese as of end of 2019, by age

Characteristic	16 to 24 years old	25 to 34 years old	35 to 44 years old	45 to 54 years old	55 years and older
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Release date

February 2020

More information

Region

Taiwan

Survey time period

December 15 to 30, 2019

Number of respondents

1,868 respondents

Age group

16 years and older

Special properties

among respondents that own a smart speaker

Method of interview

Online survey

Supplementary notes

Original question: What do you use your smart speaker for? Check all that you've done at least once with your smart speaker.

The survey was conducted among 1,005 female and 863 male respondents. Surveyed countries included China, Hong Kong, India, Indonesia, Japan, Korea, Malaysia, Philippines, Singapore, Thailand, Taiwan and Vietnam.

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