Sales share of private label foods in the United States in 2019, by category

Published by
T. Ozbun,
Oct 12, 2022
The bakery category had the highest share of private label food sales in the United States in the 52 weeks ending June 29, 2019. Over 36 percent of bakery sales in retail outlets in the United States were attributable to private label brands in that year.

Sales share of private label foods in the United States in 2019, by category

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Release date

February 2020

Region

United States

Survey time period

52 weeks ended June 29, 2019

Supplementary notes

Edible departments excluding alcohol.
All outlets combined.

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Private label

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Organic food retail

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