Motivations for purchasing smart speakers Philippines 2019, by age group

Motivations for purchasing smart speakers among consumers in the Philippines as of December 2019, by age group

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Release date

February 2020

Region

Philippines

Survey time period

December 15 to 30, 2019

Number of respondents

2,220 respondents

Age group

16 years and older

Method of interview

Online survey

Supplementary notes

Original question: what would convince you to buy smart speakers? Choose up to two answers. (for those who do not own smart speakers)

The survey was conducted among
375 respondents aged 16 to 24 years,
839 respondents aged 25 to 34 years,
634 respondents aged 35 to 44 years,
229 respondents aged 45 to 54 years and
143 respondents aged 55 years and older.

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