The total advertising spending of state-owned companies in Poland amounted to over 1.2 billion zloty in 2021. Nearly half of this sum was television advertising spending (587.47 million zloty), followed by radio advertising (319.94 million zloty).
Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty)
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WirtualneMedia. (March 30, 2022). Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty) [Graph]. In Statista. Retrieved March 28, 2024, from https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/
WirtualneMedia. "Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty)." Chart. March 30, 2022. Statista. Accessed March 28, 2024. https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/
WirtualneMedia. (2022). Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty). Statista. Statista Inc.. Accessed: March 28, 2024. https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/
WirtualneMedia. "Advertising Expenditure of State-owned Companies in Poland in 2021, by Medium (in Million Zloty)." Statista, Statista Inc., 30 Mar 2022, https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/
WirtualneMedia, Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty) Statista, https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/ (last visited March 28, 2024)
Advertising expenditure of state-owned companies in Poland in 2021, by medium (in million zloty) [Graph], WirtualneMedia, March 30, 2022. [Online]. Available: https://www.statista.com/statistics/1102141/poland-ad-spending-of-state-owned-companies-by-medium/