23 percent of individuals owned clothing from low-cost brands, such as Primark and Matalan, while just over a fifth owned clothing from medium-cost brands, like Mark & Spencer, Next, and GAP, at 22 percent.
As of 2019, the leading high street fashion brand in the United Kingdom (UK) according to Buzz score was Primark, with a score of 6.5. This was followed by Marks & Spencer and Next, with respective scores of 6.3 and 6.2. That same year, research found that Leading high street fashion brands ranked by Buzz score in the United Kingdom (UK) from January to December 2019
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YouGov. (December 25, 2019). Leading high street fashion brands ranked by Buzz score in the United Kingdom (UK) from January to December 2019 [Graph]. In Statista. Retrieved April 10, 2021, from https://www.statista.com/statistics/1103204/leading-high-street-fashion-by-buzz-score-in-the-united-kingdom/
YouGov. "Leading high street fashion brands ranked by Buzz score in the United Kingdom (UK) from January to December 2019." Chart. December 25, 2019. Statista. Accessed April 10, 2021. https://www.statista.com/statistics/1103204/leading-high-street-fashion-by-buzz-score-in-the-united-kingdom/
YouGov. (2019). Leading high street fashion brands ranked by Buzz score in the United Kingdom (UK) from January to December 2019. Statista. Statista Inc.. Accessed: April 10, 2021. https://www.statista.com/statistics/1103204/leading-high-street-fashion-by-buzz-score-in-the-united-kingdom/
YouGov. "Leading High Street Fashion Brands Ranked by Buzz Score in The United Kingdom (Uk) from January to December 2019." Statista, Statista Inc., 25 Dec 2019, https://www.statista.com/statistics/1103204/leading-high-street-fashion-by-buzz-score-in-the-united-kingdom/
YouGov, Leading high street fashion brands ranked by Buzz score in the United Kingdom (UK) from January to December 2019 Statista, https://www.statista.com/statistics/1103204/leading-high-street-fashion-by-buzz-score-in-the-united-kingdom/ (last visited April 10, 2021)