As of March 2020, 44 percent of U.S. consumers in the 30 to 44 age bracket expected that they would increase spending on goods from online marketplaces as a result of the coronavirus pandemic. Interestingly, this figure was 31 percent for consumers aged 65 and above, despite low online shopping usage in this generation.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group
Characteristic
More
No change
Less
Don't know/no opinion
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Original question: And do you expect to spend more or less on the following because of the coronavirus, or is there no change? Goods from online marketplaces, such as Amazon or Walmart
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Morning Consult. (March 27, 2020). Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group [Graph]. In Statista. Retrieved September 15, 2024, from https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/
Morning Consult. "Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group." Chart. March 27, 2020. Statista. Accessed September 15, 2024. https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/
Morning Consult. (2020). Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group. Statista. Statista Inc.. Accessed: September 15, 2024. https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/
Morning Consult. "Share of Consumers in The United States Who Plan to Spend More or Less on Goods from Online Marketplaces Because of The Coronavirus as of March 26, 2019, by Age Group." Statista, Statista Inc., 27 Mar 2020, https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/
Morning Consult, Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group Statista, https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/ (last visited September 15, 2024)
Share of consumers in the United States who plan to spend more or less on goods from online marketplaces because of the coronavirus as of March 26, 2019, by age group [Graph], Morning Consult, March 27, 2020. [Online]. Available: https://www.statista.com/statistics/1104962/spending-on-goods-from-online-marketplaces-coronavirus-by-age-us/
