Share of global online traffic 2019, by device and vertical

In 2019 the majority of online traffic was generated from mobile devices. The industries with the most desktop online traffic were energy and financial services, with 58 percent of online traffic in these industries coming from desktop computers. In contrast, 67 percent of online traffic in the luxury industry came from mobile devices.

Distribution of online traffic worldwide in 2019, by device and vertical

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Source

Release date

March 2020

Region

Worldwide

Survey time period

2019

Supplementary notes

Data gathered from 400 websites in 9 different verticals from the following countries: United States, United Kingdom, France, Germany, Spain, Netherlands, Sweden, Denmark, Japan, China and Canada.
Values may not add up to 100 percent due to rounding.

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Statistics on "E-commerce worldwide"

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