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Preferred e-payment services used India 2020 by gender

According to a survey conducted by Rakuten Insight in February 2020, about 89 percent of male Indian respondents preferred to use PayTM for e-payments. On the other hand, 85 percent of female respondents preferred to use PayTM. Google Pay, PhonePe, Amazon Pay and BHIM were some of the other popular e-payment services among the respondents in the south Asian country.

Preferred e-payment services used among Indians as of February 2020, by gender

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Release date

March 2020



Survey time period

February 6 to February 29, 2020

Number of respondents

15,466 respondents

Age group

16 years and older

Special properties

5,085 female and 10,381 male respondents

Method of interview

Online survey

Supplementary notes

Survey question:
Which of these e-payment services/ e-wallets do you use?

More than one answer was possible for the question.

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