Share of individuals consuming snack bars in Italy 2020, by gender

In Italy, snack bars were preferred by female consumers, a survey from 2020 revealed. According to the survey results, 13 percent of female respondents consumed snack bars often, while only 28 percent of male consumers did the same. Either made with granola or fruit, or being energetic bars, this category of snack was occasionally consumed by 32 percent of women and 28 percent of men.

How often do you eat snack bars?

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In cooperation with
YouGov Italy
Release date

March 2020



Survey time period

March 17-18, 2020

Number of respondents

1,022 respondents

Age group

18 years and older

Method of interview

Online survey

Supplementary notes

It includes energetic, granola, and fruit bars.
This question was phrased by the source as follows: "Con quale frequenza consumi barrette (sia barrette a base di frutta secca/cereali che barrette energetiche)? Seleziona una sola risposta."

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