Facebook post engagement rates in India Q4 2019 by type

In the fourth quarter of 2019, posts with video content on Facebook had the highest engagement rate across India, with an average engagement rate of six percent. Posts with external or internal links in it had the second most engagement rate at 5.11 percent in the stated time period.

Average Facebook pages user engagement rates in India in the 4th quarter of 2019, by post type

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Sources

Release date

February 2020

Region

India

Survey time period

Q4 2019

Special properties

engagements refers to clicks, likes, shares, and comments on content

Supplementary notes

The figures represent averages for a broad range of different pages and page types.

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Statistics on "Social media usage in India "

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