As surveyed in Vietnam in 2020, price was the most important driver for purchasing internet service according to 38 percent of respondents. Meanwhile, design was an important attribute for clothing and footwear, while brand was the most selected purchasing driver for cosmetics and beauty products.
Main attributes driving purchase behavior for lifestyle products in Vietnam in 2020, by category
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Deloitte. (March 4, 2021). Main attributes driving purchase behavior for lifestyle products in Vietnam in 2020, by category [Graph]. In Statista. Retrieved July 04, 2022, from https://www.statista.com/statistics/1110931/vietnam-purchase-factors-for-non-electronic-categories/
Deloitte. "Main attributes driving purchase behavior for lifestyle products in Vietnam in 2020, by category." Chart. March 4, 2021. Statista. Accessed July 04, 2022. https://www.statista.com/statistics/1110931/vietnam-purchase-factors-for-non-electronic-categories/
Deloitte. (2021). Main attributes driving purchase behavior for lifestyle products in Vietnam in 2020, by category. Statista. Statista Inc.. Accessed: July 04, 2022. https://www.statista.com/statistics/1110931/vietnam-purchase-factors-for-non-electronic-categories/
Deloitte. "Main Attributes Driving Purchase Behavior for Lifestyle Products in Vietnam in 2020, by Category." Statista, Statista Inc., 4 Mar 2021, https://www.statista.com/statistics/1110931/vietnam-purchase-factors-for-non-electronic-categories/
Deloitte, Main attributes driving purchase behavior for lifestyle products in Vietnam in 2020, by category Statista, https://www.statista.com/statistics/1110931/vietnam-purchase-factors-for-non-electronic-categories/ (last visited July 04, 2022)