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Preference of retail channels in Vietnam 2020, by city

Published by Statista Research Department, Mar 12, 2021
According to a consumer survey conducted in Vietnam in 2020, 53 percent of respondents from Ho Chi Minh City preferred modern trade channels such as supermarkets or mini markets, while 58 percent of respondents from Can Tho indicated that they preferred traditional channels. Meanwhile, the share of respondents who preferred e-Commerce or online channels was the highest in Ha Noi, at 14 percent.

Preference of retail trade channels in Vietnam in 2020, by city

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Source

Release date

March 2021

Region

Vietnam

Survey time period

2020

Number of respondents

1,000 respondents

Special properties

among households in Ha Noi, Ho Chi Minh City, Can Tho and Da Nang

Method of interview

Face-to-face interview

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