South Korea: meal kit experience 2020

Almost 60 percent of the respondents who knew about meal kits have tried them before, according to a survey conducted among South Korean consumers in September 2020. A previous question asked about the familiarity with meal kits, to which more than 84 percent of respondents replied that they are familiar with the concept.

Share of respondents that have bought or used meal kits before in South Korea as of September 2020

Characteristic	Share of respondents
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Release date

October 2020

More information

Region

South Korea

Survey time period

September 22, 2020

Number of respondents

1,096 respondents

Age group

20-59 years

Special properties

consumers that know about meal kits*

Method of interview

Online Access Panel

Supplementary notes

The survey was conducted among 153 men in single person households as well as 1,147 women in households of all sizes who buy groceries at least once a month. *This question was only asked among respondents that stated that they know about meal kits, which were around 84.3 percent of total respondents.
Multiple answers were possible.

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