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Sales growth of natural vs. non-natural cleaning products in the UK, U.S. and Italy

This statistic depicts sales growth of cleaning products in the United States, United Kingdom and Italy amid the coronavirus pandemic in March 2020, by type. In Italy, sales of synthetic (non-natural) cleaning products increased by approximately 170 percent.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.

Coronavirus: sales growth of plant-based versus synthetic cleaning products in the United Kingdom, United States and Italy in March 2020

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Release date

April 2020


Italy, United Kingdom, United States

Survey time period

March 2020*

Supplementary notes

*U.S. data are from week of March 14, 2020.
UK data are from February 7 to March 28, 2020.
Italy data are from week of March 22, 2020.

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Statistics on "Cleaning products industry in the U.S."

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