In 2020, CSR initiatives were undertaken by companies from the online communication advertising sector in Poland in response to the coronavirus (COVID-19) pandemic. Twenty-four percent of companies supported local businesses, and 21 percent supported health care workers. Moreover, 44 percent of companies helped families with small children.
For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Facts and Figures page.
Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020
* The respondents were mainly member companies of IAB Poland, which included the largest publishers and advertising networks (23 interviews) and media agencies and houses (24 respondents). Some interviews were also conducted with advertisers (21 interviews) and other companies (14 respondents) related to the digital communication ecosystem.
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IAB Polska. (April 28, 2020). Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020 [Graph]. In Statista. Retrieved October 04, 2024, from https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/
IAB Polska. "Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020." Chart. April 28, 2020. Statista. Accessed October 04, 2024. https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/
IAB Polska. (2020). Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020. Statista. Statista Inc.. Accessed: October 04, 2024. https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/
IAB Polska. "Corporate Social Responsibility (Csr) Initiatives Undertaken by Online Communication Advertising Companies in Response to The Coronavirus (Covid-19) Pandemic in Poland in 2020." Statista, Statista Inc., 28 Apr 2020, https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/
IAB Polska, Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020 Statista, https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/ (last visited October 04, 2024)
Corporate Social Responsibility (CSR) initiatives undertaken by online communication advertising companies in response to the coronavirus (COVID-19) pandemic in Poland in 2020 [Graph], IAB Polska, April 28, 2020. [Online]. Available: https://www.statista.com/statistics/1115174/poland-csr-initiatives-taken-by-advertising-companies-during-the-covid-19-pandemic/
