Biggest barriers to improving an omnichannel strategy worldwide as of 2017

Main challenges faced by retailers to enhancing an omnichannel strategy worldwide as of 2017

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Release date

December 2017

Region

Worldwide

Survey time period

August to September 2017

Number of respondents

352 respondents

Special properties

Respondents representing many of the largest retailers and brands in the world

Supplementary notes

*This question was phrased by the source as follows: "What are the top three challenges related to enhancing your omnichannel strategy?"

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