Content marketing types used in B2C communications in North America 2019

In June and July 2019 survey of B2C content marketers predominantly from North America, 94 percent of respondents said they used social media as part of their content marketing efforts. A further 80 percent said that they used blog posts or short articles in their content marketing campaigns.

Leading content marketing types and tactics used by B2C marketers in North America as of July 2019

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Sources

Release date

December 2019

Region

North America

Survey time period

June to July, 2019

Number of respondents

256 respondents

Special properties

among B2C marketers primarily from the U.S. and Canada (72%)

Method of interview

Email survey

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Statistics on "Content marketing"

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