A survey conducted by Vase.ai on Malaysian online shopping behavior in 2020 found that 48 percent of respondents shopped for clothing during the Chinese New Year sale period. Popular online shopping platforms like Zalora, Shopee and Lazada were some of the participating e-commerce retailers during this period. Other popular items during this sale period were fashion accessories at 33 percent.
Leading items purchased online during the Chinese New Year sales in Malaysia in 2020
among 26% of respondents who shopped during Chinese New Year sales
Method of interview
Online survey
Supplementary notes
The question asked was as follows: Which items did you purchase during the different sales periods? Please select all that apply for each period. - Chinese New Year Sales
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Vase.ai. (February 11, 2020). Leading items purchased online during the Chinese New Year sales in Malaysia in 2020 [Graph]. In Statista. Retrieved February 06, 2025, from https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed
Vase.ai. "Leading items purchased online during the Chinese New Year sales in Malaysia in 2020." Chart. February 11, 2020. Statista. Accessed February 06, 2025. https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed
Vase.ai. (2020). Leading items purchased online during the Chinese New Year sales in Malaysia in 2020. Statista. Statista Inc.. Accessed: February 06, 2025. https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed
Vase.ai. "Leading Items Purchased Online during The Chinese New Year Sales in Malaysia in 2020." Statista, Statista Inc., 11 Feb 2020, https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed
Vase.ai, Leading items purchased online during the Chinese New Year sales in Malaysia in 2020 Statista, https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed (last visited February 06, 2025)
Leading items purchased online during the Chinese New Year sales in Malaysia in 2020 [Graph], Vase.ai, February 11, 2020. [Online]. Available: https://www.statista.com/statistics/1116010/malaysia-items-purchased-online-during-chinese-new-year-sales/?__sso_cookie_checker=failed