Finland: coronavirus impact on media consumption 2020

Based on survey results from April 2020, media consumption generally increased in Finland due to the coronavirus (COVID-19) outbreak. Roughly half of the respondents increased their social media usage or the time spent on watching TV, while around 13 percent of them stated that their time spent on TV or social media increased significantly. At the same time, over 40 percent of the people spent more time with newspapers, whereas the consumption of audio media, and magazines grew less.

For further information about the coronavirus (COVID-19) pandemic, please visit our dedicated Fact and Figures page.

Coronavirus (COVID-19) impact on time spent on media consumption in Finland in April 2020, by type of media

Characteristic	Increased significantly	Somewhat increased	No change	Somewhat decreased	Decreased significantly	Not using
Radio	3%	14%	59%	8%	5%	12%
TV	13%	39%	41%	4%	1%	3%
Newspapers	11%	32%	47%	3%	2%	6%
Magazines	2%	14%	63%	3%	2%	17%
Social media	13%	35%	41%	3%	1%	7%
Podcasts	2%	8%	42%	2%	1%	46%

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Release date

April 2020

More information

Region

Finland

Survey time period

April 6-12, 2020

Number of respondents

1,069 respondents

Age group

15-69 years

Method of interview

Online panel

Supplementary notes

This question was phrased by the source as follows: "Kuinka eri mediaryhmiin käyttämäsi aika on muuttunut, vai onko se säilynyt ennallaan?"

Percentage points exceeding 100 percent are probably due to rounding.

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